Blackbaud
Blackbaud is the world's leading software company for social good, focusing primarily on providing efficient tools for nonprofits. Working as a copywriter at the in-house agency, I had the opportunity to master the brand tone across a variety of marketing deliverables. Highlights include signage for bbcon 2018, Blackbaud's biggest annual event, and creating the "New Age of Nonprofits" email campaign. I also assisted in writing the inaugural Social Responsibility Report, which is linked in full here.
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